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When Is Clothing Environmentally Friendly?

February 19, 2020

Today we are talking about a very important topic closely related to sustainable fashion: eco-friendly clothing. We will answer the most frequently asked questions, but if after reading the article you still have questions, please contact us and we will be happy to answer your questions.

What is Eco-Friendly Clothing?

A sustainable choice? A marketing gimmick? We can define eco-friendly clothing as one of the most important areas of sustainable fashion , but certainly not the only one. Sustainable fashion has evolved rapidly in recent years and today we can distinguish it through product labels.

Buying eco-friendly clothing makes a real difference to our planet. Reducing the environmental impact of textile production, the second most polluting industry in the world, is a concrete and easily achievable goal, but only if we all put a little effort into spreading the right information.

Pinpointing an eco-friendly product is not always easy, but we at Slow Nature are here to help you understand the various labels. We also want to show you how to recognize ecological fabric label: the starting point when talking about eco-friendly clothing because the products "should" be made using materials with a low footprint whether that be of natural, artificial or synthetic origin.

When Can We Call Fabrics "Eco-Friendly"?

Clothing is environmentally friendly when it has textile certifications guaranteeing its production has a low carbon footprint. There are several international labels that recognize this but the ones you will most often find are:

  • OEKO-TEX
  • BlueSign
  • Global Recycle Standard

Discover more about textile certifications

It is really important to distinguish eco-friendly clothing from socially ethical products: by ecological we mean a product that respects the environment and, even if very often ecological and ethical clothing share common goals, it cannot be taken for granted that they go hand in hand.

Distinguish is the watchword here. If we have a product certified as eco-friendly, perhaps produced in India, it would be ideal if that same product is also certified as ethical. This is different to a product made in Europe, where in most cases production respects working standards imposed by the United Nations (UN).

Keep in mind that even if you buy a product made in Europe, especially if we are talking about products made of natural fibres such as cotton, jute, hemp, linen, etc., the textile fibre will in most cases come from Asia or South America, places where it is difficult to guarantee workers' rights in the absence of regulatory controls - exactly the kind textile certifications we are talking about.

This is why we usually prefer the label organic clothing, because it covers both values of social responsibility and environmental sustainability.

Eco-Friendly Clothing Online and In Store

Let's be honest, eco-friendly clothing is still "rare" to find in high street shops, but it is certainly easier to find online. This article is to help you recognize the labels, and we hope it will be useful as you shop consciously.

We are certain, and we hope, that these types of products will soon be easily available in stores.

Why Eco-Friendly Clothing is Important

We believe that the answer to this question can be found in every line of this article: eco-friendly clothing is important to protect the environment.

Over the last twenty years we have literally consumed the planet and the textile industry is largely responsible for the environmental damage we have seen in recent years.

We are all growing more aware today, but not all of us are able to change our shopping habits.

Would you like to buy eco-friendly products? Slow Nature is the right place to come as we offer an exclusive eco-friendly selection on our website.

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